With the help of their creative agency and store designers, Carpet Court rebranded and updated their new store format in 2015 to feature the exclusive and now-infamous Rhino carpet.
During this process, the Carpet Court team felt there was a gap in the articulation and application of the new Carpet Court brand experience, both internally and externally. To bridge this gap, we worked with the Carpet Court marketing team to lead the development and articulation of brand touchpoints.
We designed, delivered and handed over a signage and POS toolbox of supporting elements, tailored to fit Carpet Court’s various corporate and franchise stores.
Today we continue to deliver new store floor layouts, provide exterior and interior elevations as required, and offer additional support to their in-house designer whenever we’re needed.