Featured Posts

Just a little over a week ago, it was announced that the China-New Zealand Year of Tourism event is back on.

During the official visit of Chinese Premier Li Keqiang in March 2017, the New Zealand and China governments jointly announced the launch of the 2019 China-New Z...

We are delighted to have Bruce Howe, CEO of Putti to guest blog for us and get under the hood of mobile Apps. Putti has built apps for ASOS, Mark&Spencers, Aersotaple, Air Europa internationally and locally we are known for NZHerald, Wendy’s Hamburgers, Home.co.nz, Nei...

In our last piece, we explored the DTC disruptors leading the charge in our new retail normal. These incredibly agile retailers don’t even have a playbook to go by but are now emerging as the businesses taking over from those mediocre and tired retailers that couldn’t...

Recently someone asked me what a DTC brand was? It gets bandied about a lot and they weren’t sure they really understood. Is Kathmandu a DTC brand? Or Icebreaker? What defines this vertical integration which is part of the DTC success?

Direct-To-Consumer, or DTC in shor...

December 10, 2018

Kiwi retailers are now fighting harder than ever to connect with customers in an ecosystem that is proliferated with international brands who have deep pockets and shoppers who can self-navigate their experience whenever they like. Further more as there is so much info...

Originally published November 2018 Inside Retail Australia

Guest writer: Pippa Kulmar: Co-Director Retail Oasis, Australia

At the moment, retail really is the tale of two types of retailers: traditional and pure play. Let's start with traditional retailers, those who sta...

December 10, 2018

Even the smallest things are helpful when working towards a goal.

Plastic-free July this year inspired me to start working towards living a plastic-free, waste-free life. It’s as if something clicked as I now struggle to come to terms with the footprint we leave on this...

December 10, 2018

The good, the bad and the weird – our annual wrap up of Christmas 2018 ads.

Yet again it is time for the Retail X annual Christmas wrap up. We are being big party poopers this year as we aren’t including any NZ ads. Why? Because the pickings are so very, very slim. We e...